Chinese Online Advertising

When you need to get products or services in front of Chinese audience, where do you start? This article will give you some tips.

Whether you have a full line of products and services that you want to market in China, or whether you have only one or two items available in China, you want your site in front of the Chinese eyes through advertising online with Chinese rotation.

Traditional Search Results

Many of the largest Chinese search engines offer free submission for your search engine URL. Here is the largest site and path of the trail:

Baidu is the # 1 Chinese website on the web:

Baidu Send page – baidu.com/search/url_submit.html

Chinese version of the Global Search Engine # 1, Google:

Google China Send Page – http://www.google.com/intl/zh-CN/add_url.html

Yahoo China is another popular search engine used by Chinese:

Yahoo Send page – siteexplorer.search.yahoo.com/submit

Sina.com is another huge Chinese portal and search engine:

Sina.com Send page – iask.com/guest/add_url.php

Sogou.com is another major Chinese search engine:

Sogou.com Send page – db.sohu.com/ regurl / regform.asp? Step = REGFORM & class =

Sunwukong is up and in English / Chinese search engine:

Sunwuko ng Submit page – sunwukong.cn/add.php

KeepSo is another Chinese search engine that offers free deposits to their index:

KeepSo Send page – home.tianwang.com/denglu .htm

Juxit is a English / Chinese Meta Search that offers both free and PPC URLs to their index:

Juxit Sent Page – juxit.com/accounts.php

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DMOZ – DMOZ is one of the oldest and oldest man-made directories on the Internet. Their results are also used by many other large and small search engines, directories, and portals. The Google directory uses results from DMOZ, so it's important to submit. For Chinese or Chinese related sites, you can submit DMOZ for free by clicking on Promotion Lines in the appropriate regional category. Carefully follow the guidelines, as DMOZ is extremely difficult to access and very slow to view pages in its queue. Some sites still wait to review from a few years ago!

Paid Files

The following directories provide phone or search history listings for fee:

Yahoo – Yahoo has a traditional search engine, but they also have a directory section, where the results are very similar to DMOZ, where all are strictly classified by top categories and then hundreds or thousands of subcategories below them. If your website is not commercial, is information or profit, you can still post to the Yahoo Directory for free, otherwise you will have to pay an annual fee to be registered. Scroll to the appropriate category and then click on the Suggest page.

Sohu.com – On the additional page of Sohu, you can find some paid input options to list your site in their directory:

It is at add.sohu .com

163.com – This great portal offers a paid submission and registration here:

emarketing.biz.163.com

Pay Per Click

] Do not Forget About Pay per click, for many sites it will be the easiest, fastest and sometimes cost-effective way to reach Chinese users. Both major PPC services from Google and Yahoo offer a target of Chinese users.

There are endless other ways to promote your site for Chinese users, but these are some of the most popular and most effective options.

Source by Lydia Quinn

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