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So how much money do you think you need to spend on your advertising plan? This can be a very difficult question; although I can only tell you some rules to spend your money. Finally, it's your business and your money that is being spent.
A good start is to see what you have in mind for your goal. Do you want to be the big dog? What I mean is … are you going to eat all the competition and take over the industry? If you want to do this you will need to spend a lot of money. We all want to be more than the boy who just gets along, so in this case we need to get an advertising plan.
There is no doubt that almost 50% of new businesses fail within 2 years. It is very depressing when you are in this situation, but usually the transaction ends with money and forced to shut down. The problem with this is that these failing companies often start with great hopes and ideas, but in the end they do not have enough money to pick it up. Cash is all when it comes to running over the race and taking over the niche you're in; make sure your dreams are fair and refer to how much money you have.
It's very important to plan in advance before starting any kind of business. The "Planning" part of the company is the part that nobody wants to do, but that's something we need to do to achieve our goals. I have below a few tips that you need to write out and put together before you spend a full amount of money.
How big is your business or goal?
What is their annual income?
What
Have you studied your competition and identified how much you might spend?
If you are in a very competitive company you are going to want to have the big dog so you can drive them over and keep the tires flat. When you're a big dog it will be a little easier, but it's more responsibility. You must keep your reputation in order to "be in business".