Month: January 2018

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Recent studies by iProspect and JupiterResearch that discuss the impact of offline leads on online search results had some very interesting results that helped confirm what I suspected – have a major impact on online and online shopping. The study found that 39% of online searches affected by offline media channels, such as DRTV, print and wireless are highly purchased. The results of the study also showed that 67% of the online service company is driven to search with offline media.

This data from iProspect confirms what people in direct response ads have been watching for several years, because offline media channels such as direct TV, radio and printing clearly affect the overwhelming percentage of searches and online sales . . The study clearly shows that marketers relying on online advertising alone are not exploiting synergies between search and offline ad agencies. I do not like this in the short term. I suppose the impact of online advertising online searches will continue to grow. We have worked with several online stores that participated in their business to the next level by adding live TV to the media.

The iProspect study pointed out that all areas of age, income and online activity reported that applying search results has become more important for their use on the internet last year. As users report that search activity is growing more important to them, companies need to make sure their site is viewed by searchers. Excluding your targeting of your ads and URLs in multiple media will increase their ability to find your site.

It is not surprising that television accounts for the highest proportion (37%) of Internet users to perform searches, according to the iProspect study. Even in today's daily media environment, the power of the TV is strong and the effects of television online shopping are growing. We've found that anywhere from 30% to over 90% + customers, the purchase is made online, when they offer both 800 numbers and a direct web site's TV advertisement. Why is this happening? Many consumers feel better by buying online but through tied-up telecommunications. Over 50% of people live online while watching TV, so it's easy for them to sign in to your site when watching your TV ad.

The conclusion is that if you do not use a mix of TV, print and radio and online to reach customers, you lose a lot of potential revenue. Companies that rarely single on one ad medium are missing labels. It takes a composite network and online advertising to make real impact on consumers today. Thus, use your market dollars using DRTV interactivity and online advertising to maximize the impact of your campaign. When you do, you will see that your business's results in your results are improving.

Source by Peter Koeppel

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Lots of people start side work for more money. Here's the way you can earn more money without changing your normal life. If you have a car, you can do it. What is it? Nowadays you can get paid for your car wrapped with ads.

Maybe you will wonder if people want to be willing to drive with ads on their car. Indeed, in these days when the price of gas and car maintenance is over the day, more and more people are taking part in these applications. In addition, the ads on your cars are carefully taken and organized and they will not dirty your car. The money you receive can more or less keep the cost of gas for working day, fastest from the office to your home.

Drivers must be insured and accept background checks. They must also be prepared to have a GPS unit attached to the vehicle so that the company can create custom reports for its customers who have enormous "impressions" – or visibility – for their ads. In daily life, you spend a lot of time in our vehicles. At the stoplight, at the gas station and stuck in traffic – all this time, a lot of people get to see your car.

Not everyone would be willing to get their car with ads and sometimes they even want to travel accordingly. Many would think that inflation is the money they could make, especially with high gas prices today.

When the packaging is made, the vehicle will be wrapped with the vinyl skin for at least two days. The time is approx. switch between creating the ad design, print it on a large, special printer and then follow the vehicle. When the car is wrapped, the track provides protection against light objects, scratches and UV rays. The adhesive lasts for about three to five years.

Source by Alvin Bud